Some final thoughts on Social Media

As summer gasps its last breath in the US Northeast, it's about time to conclude our Social Media Summer posts on "High Ground." Before we resume more conventional topics for a family business blog, it is worth mentioning that even if family businesses, most especially B2B's, don't see a lot of potential for social media marketing in the near future, they need to be aware of what other businesses, large and small, are doing and why.

Here's a handful of great articles from a fantastic website called Social Media B2B: Exploring the Impact of Social Media on B2B Companies worth your perusal:

• Five ways for B2B companies to engage on Facebook
• 10 examples of B2B Facebook Fan Pages
• 5 cases when social media isn't right for B2B
• 11 B2B social media predictions for 2010

This concludes your summer reading from your friends at High Ground!