Woe to the company with poor customer service in the digital age

Here is a great account of what can happen when you treat the "wired" generation badly. Mistreat folks like Ryan Shell at your own peril...

Bad Customer Service has Legs

by Ryan Shell

"There’s a fun little restaurant I’ve visited on multiple occasions near my office in Union Square, and the experience has always been good. That is, until yesterday."

Read more...

Sum and Substance: Ryan was kinder than most bloggers or Tweeters, in not naming names. Many bloggers won't give you such courtesy. What about you? Do you know when people are complaining about your company via social media? Do you accept why you need to care about your reputation for customer service, particularly in the digital age?